Thursday, November 17, 2011

'Inside Sport' 20th Year


  The marketing and the first edition of 'Inside Sport' magazine promised cliche free insightful sports journalism and has pretty much delivered over the 20 years it's continued to be published here in Oz!!
   My favourite section has always been 'Verbatim' with a page of quotable quotes from coaches, sports people or writers that pick up ones you've heard or read in the papers and can't wait to see if they've captured.
   The action photos are always stunning. The magazine has been strong on the issues of drugs in sport, corrupt bidding processes for major events and heroes with 'feet of clay.'
  It's a couple of years ago now that they made the decision to take the bikini models off the front cover citing feedback from their loyal readers who had reached an age where the purchase had to be explained and justified to bystanders and family members with the familiar 'but it's a brilliant sport magazine!!!'
   I have not missed an edition in all twenty years. I went close when OS for nine weeks but managed to catch that issue from a friend and at the Drs waiting room weeks later. I subscribed early on but because I travel I have preferred to be able to grab a copy on the Wednesday it comes out wherever I happen to be.
   Testament to the magazine is that given the sterotypical choices available for this months particularly celebratory edition it has Cadel Evans on the cover!! He is the obvious unbiased choice... well done 'Inside Sport' and here's hoping you're around for another twenty!!

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